Some say that print is losing out to digital signage. But don’t panic just yet: James Matthews-Paul believes the onslaught is application-specific.
More and more print oriented trade shows have new Digital Signage areas. Is Digital Signage just a passing trend or is it a real business opportunity for PSPs?
Canny wide-format houses have already started to sell digital signage solutions, making the most of their existing client base and staving off the challenge from AV companies.